Economics blogs clearly impact positively on paper downloads, professional reputation and stand to exert an influence on policy

McKenzie, D. & Özler, B. (2011). Economics blogs clearly impact positively on paper downloads, professional reputation and stand to exert an influence on policy.
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With large impacts on dissemination of research and significant benefits in terms of individual reputations, David McKenzie and Berk Özler conclude that blogging academic or research work results in positive spillover effects for academic bloggers and their institutions while also influencing attitudes and knowledge amongst readers.

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