The influence of 'Personal Influence' on the study of audiences

(2006) The influence of 'Personal Influence' on the study of audiences. In: Politics, Social Networks, and the History of Mass Communications Research: Re-Reading Personal Influence. Annals of the American Academy of Political and Social Science (608). SAGE Publications, London, UK, pp. 233-250. ISBN 1412950945

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Item Type	Chapter
Departments	Media and Communications
DOI	10.1177/0002716206292325
Date Deposited	20 Jul 2007
URI	https://researchonline.lse.ac.uk/id/eprint/1009