Items where Author is "Vilcassim, Naufel J."
Number of items: 29.
Article
Frontiers:breaking the glass ceiling: empowering female entrepreneurs through female mentors. (2024)
Germann, Frank and Anderson, Stephen J. and Chintagunta, Pradeep K. and Vilcassim, Naufel J.
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Assessing the economic value of distribution channels: an application to the personal computer industry.
Chu, Junhong and Chintagunta, Pradeep K. and Vilcassim, Naufel J.
Do marketers matter for entrepreneurs? Evidence from a field experiment in Uganda.
Anderson, Stephen J. and Chintagunta, Pradeep and Germann, Frank and Vilcassim, Naufel J.
Do promotions increase store expenditures? A descriptive study of household shopping behavior.
Drèze, Xavier and Nisol, Patricia and Vilcassim, Naufel J.
Empirical analysis of competitive product line pricing decisions: lead, follow, or move together?
Kadiyali, Vrinda and Vilcassim, Naufel J. and Chintagunta, Pradeep K.
Empirical implications of unobserved household heterogeneity for manufacturer and retailer pricing.
Chintagunta, Pradeep K. and Vilcassim, Naufel J.
Endogeneity and simultaneity in competitive pricing and advertising: a logit demand analysis.
Chintagunta, Pradeep K. and Kadiyali, Vrinda and Vilcassim, Naufel J.
Equilibrium pricing and advertising strategies for nondurable experience products in a dynamic duopoly.
Chintagunta, Pradeep K. and Rao, Vithala R. and Vilcassim, Naufel J.
Estimating household purchase rates for consumer nondurable goods.
Jain, Dipak C. and Vilcassim, Naufel J.
Extending the rotterdam model to test hierarchicalmarket structures.
Vilcassim, Naufel J.
Investigating dynamic multifirm market interactions in price and advertising.
Vilcassim, Naufel J. and Kadiyali, Vrinda and Chintagunta, Pradeep K.
Investigating heterogeneity in brand preferences in logit models for panel data.
Chintagunta, Pradeep K. and Jain, Dipak C. and Vilcassim, Naufel J.
Investigating household purchase timing decisions: a conditional hazard function approach.
Jain, Dipak C. and Vilcassim, Naufel J.
Investigating retailer product category pricing from household scanner panel data.
Vilcassim, Naufel J. and Chintagunta, Pradeep K.
Marketing investment decisions in a dynamic duopoly: a model and empirical analysis.
Chintagunta, Pradeep K. and Vilcassim, Naufel J.
Modeling purchase-timing and brand-switching behavior incorporating explanatory variables and unobserved heterogeneity.
Vilcassim, Naufel J. and Jain, Dipak C.
Pricing patterns of cellular phones and phonecalls: a segment-level analysis.
Jain, Dipak C. and Muller, Eitan and Vilcassim, Naufel J.
Product line extensions and competitive market interactions: an empirical analysis.
Kadiyali, Vrinda and Vilcassim, Naufel J. and Chintagunta, Pradeep
Structural demand estimation with varying product availability.
Bruno, Hernán A. and Vilcassim, Naufel J.
Structural modeling and policy simulation.
Bronnenberg, Bart J. and Rossi, Peter E. and Vilcassim, Naufel J.
Supporting a higher shelf price through coupon distributions.
Vilcassim, Naufel J. and Wittink, Dick R.
Testing functional forms of market share models using the Box-Cox transformation and the Lagrange multiplier approach.
Jain, Dipak C. and Vilcassim, Naufel J.
Virtual collaboration technology and international business coaching:examining the impact on marketing strategies and sales.
Anderson, Stephen J. and Chintagunta, Pradeep and Vilcassim, Naufel J.
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easyJet® pricing strategy: should low-fare airlines offer last-minute deals?
Koenigsberg, Oded and Muller, Eitan and Vilcassim, Naufel J.
An empirical investigation of advertising strategies in a dynamic duopoly.
Chintagunta, Pradeep K. and Vilcassim, Naufel J.
The perils of category management:the effect of product assortment on multicategory purchase incidence.
Hong, Sungtak and Misra, Kanishka and Vilcassim, Naufel J.
A random-coefficients logit brand choice model applied to panel data.
Jain, Dipak C. and Vilcassim, Naufel J. and Chintagunta, Pradeep K.
A two-period repeated game advertising investment model for oligopolistic markets with an application to the beer industry.
Chintagunta, Pradeep K. and Vilcassim, Naufel J.