‘Confidence you can carry!’: girls in crisis and the market for girls' empowerment organizations

Banet-Weiser, S. (2015). ‘Confidence you can carry!’: girls in crisis and the market for girls' empowerment organizations. Continuum: Journal of Media and Cultural Studies, 29(2), 182-193. https://doi.org/10.1080/10304312.2015.1022938
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Girl empowerment organizations (GEOs) emerged in the USA around the same time that empowering girls became a central theme in international development discourse. I argue that these organizations are part of a ‘market of empowerment’ that aims to empower girls within a context of commodified girl power and neoliberal entrepreneurialism.

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