The impact of Brexit on consumer behaviour
Bruter, M.
& Harrison, S.
(2016).
The impact of Brexit on consumer behaviour.
Opinium Research.
& Harrison, S.
(2016).
The impact of Brexit on consumer behaviour.
Opinium Research.
This report aims to understand the psychology of the EU membership referendum vote amongst the British public. It uses a mixture of questions and models that have been tried and tested in our electoral psychology project, and others which have been created specifically with a view to understand voters’ behaviour in this very unique referendum and how its outcome will affect the behaviour of British households in years to come.