Piecing together a paradigm and the “power of free”
Mehrabyan, L.
(2017).
Piecing together a paradigm and the “power of free”.
Every year, LSE students wait in long queues to reach the J.P Morgan smoothie bar. You may think they stand in the rain for an hour to network and enhance their career prospects. However, there may be other behavioural phenomena at play. Have you heard of the zero price effect otherwise known as the “power of free”?
| Item Type | Online resource |
|---|---|
| Copyright holders | © 2017 The Author(s) |
| Departments | LSE |
| Date Deposited | 05 Jun 2017 |
| URI | https://researchonline.lse.ac.uk/id/eprint/79942 |