Independent Press Standards Organisation: Why is no one talking about it?

On Monday Trinity Mirror’s Paul Vickers announced the press industry’s intention to establish an Independent Press Standards Organisation (IPSO) to replace the PCC. This marks a major development in the post-Leveson wrangling and press reform in the UK. Perhaps the astonishingly good weather or the post Wimbledon win high is still affecting the British media and media watchers, because this story does not seem to be getting much attention.