China in a spin: when public relations is its own worst enemy
Beckett, C.
(2008).
China in a spin: when public relations is its own worst enemy.
China’s leaders are learning PR lessons quickly over their Olympic torch disaster, but not quickly enough. I wrote here a few weeks ago about my meeting with a worried Chinese official from their London embassy. But neither of us thought their public diplomacy strategy would go this badly wrong. Now they have resorted to a tactic pioneered by the White House (and to a lesser extent Downing Street) by playing the terrorist card.
| Item Type | Online resource |
|---|---|
| Copyright holders | © 2008 The Author(s) |
| Departments | LSE > Academic Departments > Media and Communications |
| Date Deposited | 23 May 2017 |
| URI | https://researchonline.lse.ac.uk/id/eprint/78451 |