Channel 4 splashes the cash on new media
Beckett, C.
(2008).
Channel 4 splashes the cash on new media.
It was a sombre launch for Channel 4’s new digital project C4iP last night. They switched on the website where social new media entrepreneurs will be allowed to bid for the £50 million fund. This at a time when Channel 4 has announced job cuts and the abandonment of its plans for digital radio.
| Item Type | Online resource |
|---|---|
| Copyright holders | © 2008 The Author(s) |
| Departments | LSE > Academic Departments > Media and Communications |
| Date Deposited | 22 May 2017 |
| URI | https://researchonline.lse.ac.uk/id/eprint/78168 |