Why read newspapers? (or why are they still so popular?)
Beckett, C.
(2009).
Why read newspapers? (or why are they still so popular?).
They are supposed to be toast but newspapers are actually remarkably resiliant. Alex Linde has asked Why Read Newspapers and answers: ‘marketing’. He suggests they have no future. I think that is only partly true and the real story is elsewhere: Why Are They Still So Popular?
| Item Type | Online resource |
|---|---|
| Copyright holders | © 2009 The Author(s) |
| Departments | LSE > Academic Departments > Media and Communications |
| Date Deposited | 19 May 2017 |
| URI | https://researchonline.lse.ac.uk/id/eprint/77890 |