How people react to the ‘also recommended’ section of online stores
Lin, Z., Goh, K. & Heng, C.
(2016).
How people react to the ‘also recommended’ section of online stores.
Retailers can take advantage of recommendation networks to drive product demand, write Zhijie Lin, Khim-Yong Goh and Cheng-Suang Heng
| Item Type | Online resource |
|---|---|
| Copyright holders | © 2016 The Author(s) |
| Departments | LSE |
| Date Deposited | 25 Apr 2017 |
| URI | https://researchonline.lse.ac.uk/id/eprint/74323 |