Beware the ‘false consciousness’ theory: newspapers won’t decide this referendum
Beckett, C.
(2016).
Beware the ‘false consciousness’ theory: newspapers won’t decide this referendum.
Campaigners should not overestimate the influence of traditional newspapers, says Charlie Beckett: their sales are in decline and they face competition from more politically neutral and humorous news sites like Buzzfeed and Vice. In any case, it is patronising to assume that a sheep-like public follow the diktats of the media they read. He identifies the outlets which will help swing voters make up their minds: TV, Facebook and other social media.
| Item Type | Online resource |
|---|---|
| Copyright holders | © 2016 The Author(s) |
| Departments | LSE > Academic Departments > Media and Communications |
| Date Deposited | 11 Apr 2017 |
| URI | https://researchonline.lse.ac.uk/id/eprint/73367 |