Europe has pursued a progressive agenda of tobacco control, driven by the UK, Ireland and other states in Northern Europe

Restrictions placed on the use of tobacco products have increased across European countries over recent decades. Donley Studlar assesses the different approaches taken in different states, noting that the UK, Ireland and several Nordic countries have more restrictive approaches than other parts of Europe. He also writes that the relative success of public health campaigns against tobacco use may act as a model for future campaigns against other health dangers, such as alcohol and obesity.