How do citizens choose who to vote for? A sociological account of the 2015 UK general election

British voters are going to the polls today for the 2015 UK general election. Lambros Fatsis takes a sociological perspective on the voting process by assessing how citizens choose to exercise their vote. He writes that there are both ‘civic-oriented’ and ‘culture-oriented’ explanations for how citizens make their choice and that understanding this process offers a greater understanding of our political identity.