Structural modeling and policy simulation

Bronnenberg, Bart J.; Rossi, Peter E.; and Vilcassim, Naufel J.ORCID logo (2005) Structural modeling and policy simulation. Journal of Marketing Research, 42 (1). pp. 22-26. ISSN 0022-2437
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Item Type Article
Keywords structural models,policy evaluation,competition,Lucas critique,policy simulation
Departments Management
DOI 10.1509/jmkr.42.1.22.56887
Date Deposited 26 Jan 2017 14:14
URI https://researchonline.lse.ac.uk/id/eprint/68973

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