How taking a bit longer to do your shopping might save you money

Pinna, Fabio; and Seiler, Stephan (2016) How taking a bit longer to do your shopping might save you money [Online resource]
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To what extent can shoppers convert the time they spend looking for particular products into monetary savings? Using electronic tags to study the behavior of 12,000 consumers in a large supermarket in Northern California, Fabio Pinna and Stephan Seiler find that consumers can save up to $11 per shopping trip just by searching longer for products.
Item Type Online resource
Departments LSE
Date Deposited 25 Jul 2016 13:10
URI https://researchonline.lse.ac.uk/id/eprint/67230

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