The rise of mobile devices has done little to change how we shop online, at least for now
Einav, L., Levin, J., Popov, I. & Sundaresan, N.
(2014).
The rise of mobile devices has done little to change how we shop online, at least for now.
In recent years, smartphones have changed the way that we interact with the web – and each other. But have they changed the way that we shop online? In a recent study of internet and mobile eBay transactions, Liran Einav, John Levin, Igor Popov and Neel Sundaresan, find that mobile adopters tended to be heavy eBay users, and tended to buy more using their mobiles, while their non-mobile purchases stayed largely the same. They also find that their mobile shopping behaviors in terms of prices and products are little different to those on eBay’s internet site.
| Item Type | Online resource |
|---|---|
| Copyright holders | © 2014 The Authors |
| Departments | LSE |
| Date Deposited | 13 Aug 2014 |
| URI | https://researchonline.lse.ac.uk/id/eprint/58959 |