Jugar is improvisation

Kumar, Sunil (2014) Jugar is improvisation [Audio/visual resource] (Submitted)
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The Hindi word Jugar means improvisation or working with what one has. A recent ‘In Business’ programme on BBC Radio 4 by Peter Day explored how this term has found global resonance in the world of business and management. It has, however, been the bedrock of those working in micro-enterprises and the informal economy. Although it would be impossible for a customer to find the required part for her(his) car locks to be repaired from this photograph of the apparent chaos in which the parts are stocked and stored. However, s(he) can rest assured that someone in ‘New Babu Car Lock Repairs’ will either find her(him) the required part. If this fails, there is always the opportunity to use ‘jugar’ to ensure that the requested service has been fulfilled. Improvisation is an asset of the poor that urban asset-vulnerability frameworks have not recognised.


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