Book review: Memes in digital culture by Limor Shifman

"Memes in Digital Culture." Limor Shifman. MIT Press. November 2013. --- Internet memes, such as ‘LOLcats’, ‘Planking’, or ‘Gangnam Style’, have become prominent aspects of digital culture. But they are more than just funny photos or videos shared with friends; in Memes in Digital Culture, Limor Shifman suggests that they represent a new form of digital participation. An in-depth analysis of the origin and nature of Internet memes makes this book a great read for any researcher interested in digital culture and new media, writes Sophie Lecheler.