Think tanks are neglecting cheap and easy social media, and failing to reach out to broader audiences for their work

Harris, M. & Sherwood, C. (2012). Think tanks are neglecting cheap and easy social media, and failing to reach out to broader audiences for their work.
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Platforms such as Twitter, which offer a timely and low-cost medium to disseminate ideas are disrupting conventional approaches to public communication, but are think tanks really taking advantage of these new modes of communications? Research suggests not, write Dr Michael Harris and Chris Sherwood.

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