Whether in Mad Men or the punk scene, gender norms and ideologies continue to be challenged, reaffirmed, resisted and adapted

Useful for any student of gender or cultural studies, this book examines the role of popular culture in the construction of gendered identities in contemporary society, drawing on a wide range of popular cultural forms – including popular music, newspapers and television. Although much literature has been produced on gendered media representations, new products are always in need of analysis, and Marina Franchi feels that the authors succeed in presenting the intricacies of representation analysis in a clear and appealing way. Gender and Popular Culture. Katie Milestone and Anneke Meyer. Polity Press. December 2011