Purpose and progress in the theory of strategy: comments on Gavetti
Winter, Sidney G.
(2012)
Purpose and progress in the theory of strategy: comments on Gavetti.
Organization Science, 23 (1).
pp. 288-297.
ISSN 1047-7039
This article comments on the behavioral theory of strategy advanced in Gavetti [Gavetti, G. 2012. Toward a behavioral theory of strategy. Organ. Sci. 23(1) 267–285]. His proposal offers valuable insights into the cognitive aspects of strategy when leaders are trying for big wins. It provides less guidance for understanding the actual achievement of success, partly because it underestimates the role of serendipity and of contextual factors illuminated by prior strategy research.
| Item Type | Article |
|---|---|
| Keywords | opportunity,capabilities,cognition,serendipity,strategic success |
| Departments | Management |
| DOI | 10.1287/orsc.1110.0696 |
| Date Deposited | 28 Jun 2012 08:29 |
| URI | https://researchonline.lse.ac.uk/id/eprint/44517 |