Election ‘10 the media matters but which media?

This post was originally posted on Charlie Beckett’s blog on March 6th. Charlie Beckett is the Director of POLIS. Whose election is this? That was the question I am left with at the end of a fascinating week where I have heard directly from a top Labour campaign strategist, Welsh voters, and LSE political pundits. If you believe the mainstream media it is in the hands of the spin doctors and journalists. The pollsters and professors say it’s ‘motorway man’ in the marginals. I am not so sure.