A small charge for a big result: The case of M&S shows that choice can encourage positive environmental behaviour
Le Grand, J.
& Disney, K.
(2011).
A small charge for a big result: The case of M&S shows that choice can encourage positive environmental behaviour.
& Disney, K.
(2011).
A small charge for a big result: The case of M&S shows that choice can encourage positive environmental behaviour.
Encouraging individuals to change their behaviour towards the environment is an increasingly important area of policy-making. Julian Le Grand and Kate Disney find that the introduction of a charge for plastic bags in Marks and Spencer shops successfully encouraged pro-environmental behaviour and explore the implications for environmental policy.