Marketing-production joint decision-making
Eliashberg, Jehoshua; and Steinberg, Richard
(1993)
Marketing-production joint decision-making.
In:
Marketing.
Handbooks in operations research and management science
.
Elsevier Science (Firm), Amsterdam, Netherlands, pp. 827-877.
ISBN 9780444889577
| Item Type | Chapter |
|---|---|
| Departments | Management |
| Date Deposited | 16 Apr 2009 09:41 |
| URI | https://researchonline.lse.ac.uk/id/eprint/23609 |
ORCID: https://orcid.org/0000-0001-9636-472X