Inside propaganda: Serbian media in the Yugoslav Wars 1991-1995

In my thesis, I analyse the role propaganda plays in war and violence. More specifically, I am interested in the different functions propaganda can serve in war, as well as the discourses and techniques developed and used by media outlets as they disseminate war propaganda. Additionally, I examine the processes through which governments and regimes assume control over media outlets. I conduct such analysis through a detailed examination of the propaganda aired on the Radio and Television of Serbia (RTS) during the Yugoslav Wars. I analyse the broadcasts aired during the Slovenian 10-Day War, the Croatian War of Independence, and the Bosnian War. On the basis of my analysis of the relevant literature and an empirical examination of the Yugoslav case, I produce a framework for analysing propaganda, which provides insight into war propaganda and details how propaganda works in violent settings.