Emotions rule the entrepreneurial process

Portocarrero Salcedo, F.ORCID logo (23 June 2025) Emotions rule the entrepreneurial process. LSE Business Review.
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Passion, fear, anxiety, compassion, and emotional intelligence can make or break a venture. Emotions don’t just accompany entrepreneurship — they actively drive it. F⁠l⁠o⁠r⁠e⁠n⁠c⁠i⁠o⁠ ⁠P⁠o⁠r⁠t⁠o⁠c⁠a⁠r⁠r⁠e⁠r⁠o lists four ways these emotions shape the entrepreneurial journey.

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