Editors' introduction what is promotional culture today?

Edwards, L.ORCID logo, Bourne, C., Cabañes, J. V. A. & Castro, G. (2024). Editors' introduction what is promotional culture today? In Edwards, L., Bourne, C., Cabañes, J. V. A. & Castro, G. (Eds.), The Sage Handbook of Promotional Culture and Society (pp. xxii - xxxiv). Sage Publications Ltd..
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