The impact of digitalisation on generations Y and Z
Grous, A.
(10 January 2023)
The impact of digitalisation on generations Y and Z.
LSE Business Review.
As the population ages, next-generation cohorts will increasingly make their mark at work and in society. Organisations that seek to hire and retain them as employees or earn their trust as customers must understand and adapt to their attributes. Alexander Grous interviewed two hundred generations Y and Z members from five countries (the UK, France, Germany, Norway, and Sweden) and explored their attitudes and actions related to work and social activities.
| Item Type | Blog post |
|---|---|
| Copyright holders | © 2023 The Author |
| Departments | LSE > Academic Departments > Media and Communications |
| Date Deposited | 14 Feb 2023 |
| URI | https://researchonline.lse.ac.uk/id/eprint/118075 |