Does the evaluability bias hold when giving to animal charities?
Spiteri, G. W.
(2022).
Does the evaluability bias hold when giving to animal charities?
Judgment and Decision Making,
17(2), 315 - 330.
When evaluating a charity by itself, people tend to overweight overhead costs in relation to cost-effectiveness. However, when evaluating charities side by side, they base their donations on cost-effectiveness. I conducted a replication and extension of Caviola et al. (2014; Study 1) using a 3 (High Overhead/Effectiveness, Low Overhead/Effectiveness, Both) x 2 (Humans, Animals) between-subjects design. I found that the overhead ratio is an easier attribute to evaluate than cost-effectiveness in separate evaluation, and, in joint evalution, people allocate decisions based on cost-effectiveness. This effect was observed for human charities, and to a lesser extent, for animal charities.
| Item Type | Article |
|---|---|
| Copyright holders | © 2021 The Author |
| Departments | LSE > Academic Departments > Psychological and Behavioural Science |
| Date Deposited | 28 Apr 2022 |
| URI | https://researchonline.lse.ac.uk/id/eprint/114991 |
Explore Further
- https://www.scopus.com/pages/publications/85128366680 (Scopus publication)
- http://journal.sjdm.org/21/211130/jdm211130.html
- http://journal.sjdm.org/ (Official URL)
