Book review: Profit over privacy: how surveillance advertising conquered the internet by Matthew Crain

In Profit Over Privacy: How Surveillance Advertising Conquered the Internet, Matthew Crain explores the historical rise of surveillance advertising, showing how today’s digital landscape was shaped by decisions taken in the 1990s. Revealing the emergence of a market logic that has placed individual surveillance at its core, this is a forceful and engaging book, writes Agustin Ferrari Braun. Profit Over Privacy: How Surveillance Advertising Conquered the Internet. Matthew Crain. University of Minnesota Press. 2021.