People largely perceive local government communications about COVID-19 as embodying greater honesty, credibility, and empathy than those of the UK government

Dominic Abrams, Jo Broadwood, Fanny Lalot, and Kaya Davies Hayon present the findings of research examining whether people from across the UK found communication about COVID-19 honest and credible, empathic, clear, accessible, and whether it met the needs of their community. They find that both UK and local government communications were perceived on average as fairly clear and as using understandable language, but that significant differences exist on other measures.