Book review: The technology takers:leading change in the digital era by Jens P. Flanding, Genevieve M. Grabman and Sheila Q. Cox

In The Technology Takers: Leading Change in the Digital Era, Jens P. Flanding, Genevieve M. Grabman and Sheila Q. Cox explore how organisations and managers can lead change and pursue strategic opportunities at a time when contemporary digital technologies place most firms in the position of being ‘technology takers’ that must use services on offer from the big technology companies. While the book’s central ‘Playbook to Digital Era Change Leadership’ offers value, particularly for change management consultants looking for models of organisational change, Martin C. W. Walker questions the novelty of some of the book’s findings and whether the concept of ‘technology taking’ too readily accepts the monopoly power of today’s digital giants.