How cultural norms and values shaped national responses to the COVID-19 pandemic

Festing, M., Schumacher, T. & Lee, Y. (15 April 2021) How cultural norms and values shaped national responses to the COVID-19 pandemic. LSE Business Review.
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Global turmoil, local responses. Citizens in Asian countries spontaneously put on protective masks, Europeans were forced to stay home but protested lockdown (though enforcement was often lax) and the Swedes just carried on with their lives. Across the world, countries tackled the COVID-19 epidemic in very different ways. Why? Cultural norms and values strongly shaped behaviours, argue researchers Marion Festing, Tobias Schumacher and Yong-Yueh Lee.

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