Normative theory in decision making and moral reasoning

Gold, NatalieORCID logo; Colman, Andrew M.; and Pulford, Briony D. (2011) Normative theory in decision making and moral reasoning Behavioral and Brain Sciences, 34 (5). pp. 256-257. ISSN 0140-525X
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Normative theories can be useful in developing descriptive theories, as when normative subjective expected utility theory is used to develop descriptive rational choice theory and behavioral game theory. Ought questions are also the essence of theories of moral reasoning, a domain of higher mental processing that could not survive without normative considerations.

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