Creating momentum for digital transformation without a burning platform

Stingl, Verena; Lantz, Marcus; and Oehmen, Josef (2019) Creating momentum for digital transformation without a burning platform [['eprint_typename_blog_post' not defined]]

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To drive your digital transformation, you need to become skilful in connecting the past, present and future in a compelling story, write Verena Stingl, Marcus Lantz and Josef Oehmen

Item Type	['eprint_typename_blog_post' not defined]
Copyright holders	© 2019 The Author(s)
Keywords	digital transformation, strategy, storytelling
Departments	LSE
Date Deposited	10 Jun 2020 09:33
URI	https://researchonline.lse.ac.uk/id/eprint/105049