Mainstreaming environmental, social and corporate governance

Businesses in today's marketplace, in both the financial and non-financial sectors, have to pay attention to the environmental and social impact of what they do, as well as to respect high standards of corporate governance. The group of standards is commonly referred to as 'ESG'. ESG is now a mainstream activity. President Trump resists. He is mistaken (again). I see a need to improve the authentication, oversight and scrutiny of ESG claims, ratings and indexing. Despite the efforts of bodies such as the SASB (Sustainability Accounting Standards Board) and the Principles for Responsible Investment body (PRI) supported by the UN, there are conflicts of interest that produce a lack of rigour and consistency. The labels are scattered around like sprinkles on a tray of cupcakes.