Rethinking privacy in the age of psychological targeting

Matz, Sandra; Appel, Ruth Elisabeth; and Kosinski, Michal (2019) Rethinking privacy in the age of psychological targeting [['eprint_typename_blog_post' not defined]]

Copy

"Psychological targeting" is the practice of predicting people's psychological profiles from their digital footprints (e.g. their Facebook profiles, transaction records or Google searches) in order to influence their attitudes, emotions or behaviours with the help of psychologically informed interventions. For example, knowing that a person is extroverted makes it possible to personalise recommendations in a way that aligns with their [...]

Item Type	['eprint_typename_blog_post' not defined]
Copyright holders	© 2019 The Authors
Departments	LSE
Date Deposited	27 Apr 2020 14:39
URI	https://researchonline.lse.ac.uk/id/eprint/104151

Explore Further

picture_as_pdf

picture_as_pdf
subject: Published Version
['licenses_description_other' not defined]: Available under ['licenses_typename_other' not defined]

Download

Atom

BibTeX

OpenURL ContextObject in Span

OpenURL ContextObject

Dublin Core

MPEG-21 DIDL

Data Cite XML

EndNote

HTML Citation

METS

MODS

RIOXX2 XML

Reference Manager

Refer

ASCII Citation

Export

Downloads