Items where Author is "Chakravarti, Amitav"

Number of items: 21.
  • It is different than what I saw online:negative effects of webrooming on purchase intentions. (2021) Chung, Sorim; Cho, Cecile K.; Chakravarti, Amitav
  • The influence of generic advertising on brand preferences. (2004) Chakravarti, Amitav; Janiszewski, Chris
  • Categories create mind-sets: the effect of exposure to broad versus narrow categorizations on subsequent, unrelated decisions. Ülkümen, Gülden; Chakravarti, Amitav; Morwitz, Vicki G.
  • Detecting and reacting to change: the effect of exposure to narrow categorizations. Chakravarti, Amitav; Fang, Christina; Zur, Shapira
  • Focal versus background goals in consumer financial decision-making:trading off financial returns for self-expression? Aspara, Jaakko; Chakravarti, Amitav; Hoffmann, Arvid O. I.
  • Hit-or-miss strategies may be the reason why products flop. Chakravarti, Amitav
  • Influencing feature price tradeoff decisions in CBC experiments. Tang, Jane; Grenville, Andrew; Morwitz, Vicki G.; Chakravarti, Amitav; Ülkümen, Gülden
  • Investors’ reactions to company advertisements:the persuasive effect of product-featuring ads. Aspara, Jaakko; Chakravarti, Amitav
  • Knowing too much: expertise induced false recall effects in product comparison. Mehta, Ravi; Hoegg, JoAndrea; Chakravarti, Amitav
  • Less branding and more health warnings can reduce tobacco use in the European Union. Chakravarti, Amitav picture_as_pdf
  • Less branding and more health warnings can reduce tobacco use in the European Union. Chakravarti, Amitav picture_as_pdf
  • Malleable conjoint partworths: how the breadth of response scales alters price sensitivity. Chakravarti, Amitav; Grenville, Andrew; Morwitz, Vicki G; Tang, Jane; Ülkümen, Gülden
  • Not just for your health alone:regular exercisers’ decision-making in unrelated domains. Zimmermann, Laura; Chakravarti, Amitav
  • Pathos & ethos:emotions and willingness to pay for tobacco products. Bogliacino, Francesco; Codagnone, Cristiano; Veltri, Giuseppe Alessandro; Chakravarti, Amitav; Ortoleva, Pietro; Gaskell, George; Ivchenko, Andriy; Lupiáñez-Villanueva, Francisco; Mureddu, Francesco; Rudisill, Caroline
  • Spatial categorization and time perception: why does it take less time to get home? Raghubir, Priya; Morwitz, Vicki G.; Chakravarti, Amitav
  • Two-stage decisions increase preference for hedonic options. Bhargave, Rajesh; Chakravarti, Amitav; Guha, Abhijit
  • Why people (don't) buy:the GO and STOP signals. Chakravarti, Amitav; Thomas, Manoj
  • A fun toy or a useful watch? How do people make purchasing decisions? Chakravarti, Amitav
  • The impact of standards competition on consumers: effectiveness of product information and advertising formats. Chakravarti, Amitav; Xie, Jinhong
  • The influence of macro‐level motives on consideration set composition in novel purchase situations. Chakravarti, Amitav; Janiszewski, Chris
  • The neglect of prescreening information. Chakravarti, Amitav; Janiszewski, Chris; Ülkümen, Gülden